Ossa Frames
Ossa Frames 4x-ed their lead capture rate and automated 42% of their monthly income.
Campaign
per Week
Revenue Increase over 6 Months
ROI
WHO:
After running hundreds of email campaigns for other businesses and helping them increase their revenue, Roman Hotsiak, founder of DIDO AGENCY decided to start his own e-commerce business. After talking it over with a few partners, OSSA FRAMES was born — a luxury sunglasses and glasses online store.
WHAT:
As is the case with any new business venture, the most challenging obstacle was gaining a potential consumer base and email list. Though DIDO AGENCY and Roman have a deep well of experience in email strategy, design, and copy, building a subscriber list from scratch was a whole new ball game.
HOW:
Roman enlisted the help of several different marketplaces, marketing platforms, and leveraged social media. Slowly but surely OSSA FRAMES’ lists began to grow. Once we successfully established a list of potential clients, the rest was easy. We simply implemented our full email strategy package with 12 emails in Klaviyo including Pre-Purchase, Exit-Intend, Abandonment, Browse Abandonment, and more. The results were groundbreaking! After just four months of running email campaigns, our monthly revenue grew 58% from emails where 40% from automation flows.
The Process
The five steps to your brand’s email marketing success:
Here’s our recipe for a personalized, effective email campaign that will
engage and convert your target audience like clockwork!
First, we analyze your brand, website, and positioning, then create a personalized email campaign structure designed for your company’s unique goals and target audience.
After we lay the groundwork, we create a copy to draw the consumer in and establish a relationship that will later lead to a sale.
After the strategy and copy are complete, our graphic designers transform this email into a mini-representation of your brand, complete with all your colors, fonts, and logos.
The last step is making the magic happen! Once we’ve completed the copy and design, we’ll bring the campaign to life in Klaviyo. We’ll create the flows, schedule each email, and map everything out to find its way to the inbox of the right consumer at the right time.
Monthly custom reports with important KPI.
Exclusive deals for a special date
Our team develops a unique concept for a significant event or holiday. After all, to make something special for you or a loved one by dedicating it to a particular date is always a great idea. We develop a bright design and informative text that will draw consumers’ attention to your brand.
Special offers to attract consumers’ attention
Our team can show your brand from a new sight with the right accents and attention to details. Seasonal discounts and special offers are a good idea to remind your customers of your brand.
Well-thought-out company
We carefully study the history of the brand and its features to reveal the main advantages. Our goal is to acquaint the client with the company thanks to an improved design and high-quality text. For Ossa Frames, we have developed informative content that will grab consumers’ attention.
Exclusive deals for a special date
Dido Agency develops a unique concept for a significant date or holiday. After all, to make something special for you or a loved one by dedicating it to a particular date is always a great idea. We develop a bright, convenient design and informative text that is well displayed on mobile devices.
Special offers to attract consumers’ attention
Our team can show your brand from a new sight with the right accents and attention to details. Seasonal discounts and special offers are a good idea to attract consumers’ attention. What could be better than to emphasize your image with exclusive glasses of famous brands using a special offer?
Highlighting the main brand benefits
Thanks to up-to-date design solutions and creative texts, our team places the right accents on your brand. We help emphasize new collections and draw attention to exclusive design solutions of products like Ossa Frames on mobile devices.
Advertising result
Data | Total Revenue | Revenue from Klaviyo | Flows | Campaigns | Recipient |
11/01 – 11/30 November | 100% | 0% *start Klaviyo marketing | 0% | 0% | $0.03 |
01/01 – 01/31 January | 100% | 58% | 40% | 18% | $0.42 |
Advertising result
Signup forms are the most popular tools for building a subscriber database. They let your website visitors become subscribers by entering basic details such as name and email address.