No matter your product, audience, or industry, all eCommerce businesses understand how important it is to use a good fulfillment system … but why?
Because eCommerce business owners understand more than anyone that an underperforming, failing, or unsuitable fulfillment system leads to:
■ Lower sales,
■ Skewed data,
■ Unhappy customers,
■ Negative brand perception, and
■ An eCommerce business that’s in the red.
So, while those outside of the eCommerce world might think a strong and capable fulfillment system is a “nice to have,” we think it’s absolutely a “must-have” — and here are 6 reasons why.
A Good Fulfillment System Ensures Accurate & Transparent Orders
eCommerce businesses need customers, and customers want accurate and transparent orders. A good fulfillment system not only promotes accurate orders by consistently updating product availability, but it also encourages transparency through order tracking, order updates, and access to customer support.
A Good Fulfillment System Provides Accurate Inventory Management
A good fulfillment system also provides real-time updates on stock levels and product availability, allowing accurate reordering while avoiding both over and understocking products. Inventory numbers also impact order accuracy, because inaccurate inventory means backorders, delayed shipments, and disappointed customers.
A Good Fulfillment System Empowers Scalability & Growth
As your business grows and changes, your fulfillment system should be able to adapt alongside you. The system you choose should be able to accommodate the ebbs and flows of order volume while supporting multiple eCommerce channels simultaneously. Your system should offer top-notch performance and accuracy no matter how busy your business is.
A Good Fulfillment System Offers Data for Analytics
Considering how important data-based insights are for business growth and development, your chosen fulfillment system should also offer reporting and analytics. A good fulfillment system should provide key metrics and order-based performance indicators, allowing you to make informed, data-driven decisions based on real-time data.
A Good Fulfillment System Provides Automation & Streamlining
eCommerce businesses have a lot going on all day every day. A good fulfillment system makes your life easier by automating the “busy work” and repetitive processes that are so time-consuming. From inventory updates to order tracking, a well-integrated and dependable system should streamline your processes and operations.
A Good Fulfillment System Improves the Customer Experience
While most of the benefits of a good fulfillment system are for your business, there are benefits for customers, too. By choosing a system that integrates with a CRM platform, you can consolidate customer information allowing you to offer more personalized interactions and tailored recommendations and services to your customers.
Find a Solution with Extensiv x DIDO Agency
For a fulfillment system that does everything from ensuring order accuracies to offering automation solutions, you’ll want to explore Extensiv’s platform. Extensiv is an all-in-one omnichannel fulfillment platform, uniting the power of 4 leading fulfillment tech brands into one comprehensive solution. Using over 1,500 3PLs and cloud-based platforms, Extensiv empowers brands and merchants to “ fulfill demand anywhere, anytime, with superior flexibility, reliability, and scalability.” Combining the capabilities of Extensiv with a customized email marketing strategy from DIDO Agency means that customers will never miss out on your brand again.
Wrap Up
With such high competition in the eCommerce industry, having an effective sales fulfillment system can make all the difference to your business and your customers. By choosing a platform that can do everything you need now while being flexible enough to scale with you into the future, you’re setting up your business for long-term success.