Category: Guide

The holiday season is one of the most profitable of the year, so if you don’t develop a holiday email strategy, you are missing out on big time and profits! Now you need to think about what your email will be. It can be a simple holiday greeting, a sale announcement, or a tempting offer. […]

As customers, we know it – our email inboxes are flooded with emails that we either don’t need or resonate with. But as marketers, we often tend to overlook that point. In fact, US companies push more emails than others. This even surpasses the worldwide average figure of 1.38 million per month. As a result, […]

The holiday season is one of the busiest and most lucrative times of the year for many businesses. And this year, that final push to make last quarter revenue will be more important than ever. Last year, holiday sales passed the $1 trillion mark for the first time, breaking the previous year’s record. In fact, […]

Post summary:    • Email marketing is the most effective marketing channel and for every $1 you spend, you can expect a return on your investment of $51. Are you achieving a high ROI from your email marketing campaigns?    • A successful email marketing strategy is more than tactics. We provide you with 5 […]