Blog
On our blog, we’ll keep you informed about agency updates, trends, and current topics in the field of email marketing
The 4 Metrics To Track In Every Email
With multiple email metrics and KPIs, you can get data-driven insights to improve the results of your email marketing campaign. In this post, we will
11 Key Performance Indicators for Email Marketing
There are many ways to evaluate the effectiveness of mailing lists. In any email marketing tool, there are a large number of different metrics. The
Myths of Email Marketing
For some, email marketing is a full-fledged online sales tool that increases purchases and attracts new customers, retains old ones, and returns those who left.
The Ultimate Guide to Holiday Email Marketing
The holiday season is one of the most profitable of the year, so if you don’t develop a holiday email strategy, you are missing out
Get By With a Little Help From Your Friends: Your Migration Off Bronto, Made Easy
While Klaviyo doesn’t have a built-in integration with Bronto, you can export your data from Bronto and upload it into Klaviyo. Bronto contacts and related
The Mailchimp and Shopify breakup: What you need to know
If you’re a Shopify user then you’ve probably heard the news by now: Mailchimp asked Shopify to remove the Mailchimp for Shopify integration from their
7 Tips for Better Shipping Confirmation Emails
Transactional emails may not seem like the most exciting message in your arsenal of customer communications. However, clever marketers know that every email is an
Winback Email Campaigns Your Customers Won’t Be Able to Resist
Feeling ghosted by your customers? Win-back email campaigns can help you reignite your relationship with shoppers that have pulled a disappearing act. With every highly