Blog
On our blog, we’ll keep you informed about agency updates, trends, and current topics in the field of email marketing

Innovations in Customer Engagement: How Interactive Quizzes Can Benefit Your Brand
Customer outreach has always been a crucial aspect of successful eCommerce brands. However, today’s customers have higher expectations. While 66% of customers expect brands to

Two Strategies Are Better Than One: Combining Direct Mail and Email Marketing
When considering how impressive the statistics about email marketing are — like its ROI of $36 for every $1 spent — it’s easy to overlook

Good Systems, Good Business: The 6 Key Traits of a Strong Ordering System
No matter your product, audience, or industry, all eCommerce businesses understand how important it is to use a good fulfillment system … but why? Because

From Engagement to Compliance: 5 Major Risks of Poor Email Deliverability
In 2023, worldwide email users will hit 4.37 billion, a 2.7% increase from the year before. With around half of the global population using email

Shopping is Shifting to Mobile: The 6 Benefits of eCommerce Shopping Apps
In an increasingly digital world, eCommerce retailers have become a staple for consumers across the globe. There are over 2.5 million eCommerce stores in the

Good Email Marketing is Personalized Email Marketing: Why eCommerce Brands Should Prioritize Personalization
Whether you’re a DTC, B2B, or B2C eCommerce brand, email marketing is a great way for you to connect with your audience. But with the

Why Hiring Top Talent is the Key to Business Success
In today’s fast-paced and competitive business environment, employing highly-skilled talent is crucial for success. While highly-skilled employees bring their own personal and professional skills to

3 Reasons Cross-Platform Segmentation Is Good Marketing Strategy
With an endless stream of channels and platforms vying for a potential buyer’s attention, it can seem impossible to know how to reach your target