Blog
On our blog, we’ll keep you informed about agency updates, trends, and current topics in the field of email marketing
Cart Abandonment Solutions: 5 Money-making Segmentation Strategies to Try
The challenge of Cart Abandonment has been a constant concern for digital marketers since the inception of eCommerce. Moreover, it’s evident that consumers are currently
6 Features Of A Great B2C Email That Will Get You Click-Throughs
Even with the dizzying amount of digital marketing channels available, email is still a powerful marketing tool for B2C brands. It’s cheap and scalable, and
Combine Social Media and Email Marketing for Better Branding
Combine Social Media and Email Marketing for Better Branding Digital marketing performs best when your various channels and platforms work together. A cohesive, multi-channel brand
How to Get People in the Habit of Reading Your Emails
How to Get People in the Habit of Reading Your Emails Are there certain marketing emails from companies that you always open, yet others that you totally
9 Ways to Segment Your Email List to Increase Customer Engagement
Imagine you’re telling a story to 10 people. You know each of them by name, you can gauge their reactions, and you can tailor what
Why Are You Leaving Me? Learning from an Unsubscribe Exit Survey
When your relationship with one of your subscribers ends, sometimes the worst part is not knowing why it all went wrong. Thankfully, you can set
Email Design Fundamentals: Everything You Need to Know
Why Email Design Matters It’s wise to approach design as an intentional act, an act that shows we are interested in our user’s experience and
The Email Automation Every Consumable Goods Brand Should Have (But Probably Doesn’t Yet)
Have you ever run out of products before you realize you need to restock? Skincare, makeup, soap, laundry detergent, you name it. Some consumers have