Blog
On our blog, we’ll keep you informed about agency updates, trends, and current topics in the field of email marketing

Beyond the Holidays: Extending Email Strategies to New Year’s and Valentine’s Day
After a hectic holiday season, eCommerce brands are enjoying a quieter few weeks of recalibration and realignment… but downtime doesn’t mean throwing strategy to the

Seven Tips For Crafting High-Performing Holiday Email Campaigns
The holiday season is upon us! For eCommerce businesses, this is (one of) the most wonderful times of year… as long as you’ve got a

DIDO Agency Ranks as Top 7 B2B Email Marketing Agency
On October 31 of this year, Mayple – a platform that connects brands to marketing talent – released a list of their top 7 B2B

Entrepreneurial Insights and Inspiration: Highlights from Big Money University’s Forum 2 Event
On October 28th, I was invited by Big Money University to speak at their Forum 2 event. Big Money University is a Ukrainian-founded training program

Modern Marketing Event: Empowering Ukrainian Entrepreneurs in Manhattan
Last weekend, I spent my afternoon in Manhattan, learning from and collaborating with other Ukrainian innovators, entrepreneurs, and business owners at Board NY’s Modern Marketing

Leveraging Metrics, Analytics, and Optimization for Black Friday and Cyber Monday Email Campaign Success
Black Friday and Cyber Monday (BFCM) are some of the most anticipated shopping events of the year, and email marketing plays a crucial role in

Improve your Black Friday and Cyber Monday Strategy with Email Automation
Black Friday and Cyber Monday (BFCM) is a retail phenomenon that sends both shoppers and businesses into a buying-and-selling frenzy. For eCommerce businesses, BFCM has

The Four Focus Areas of Crafting Irresistible Black Friday Email Content: From Subject Lines to Segmentation
The countdown to November 29th — the biggest shopping extravaganza of the year — has officially begun! Black Friday is more than a single day,