Blog
On our blog, we’ll keep you informed about agency updates, trends, and current topics in the field of email marketing

The Role of AI in Crafting Hyper-Personalized Email Campaigns
Today’s consumers are bombarded with email marketing campaigns and promotions. With so many communications reaching their inboxes daily, consumers are forced to decide which messages

How to Integrate SMS and Email Marketing for eCommerce Success
The eCommerce industry is always changing, causing businesses to constantly seek new, innovative ways to engage their customers and drive sales. Yet there’s one tried-and-true

2025 Email Marketing Trends: DIDO Agency’s Top 8 Predictions
No matter how much digital marketing seems to evolve, email marketing remains one of the most powerful tools for connecting with your audience. And, now

Email Deliverability:What It Is & How to Improve It
Email marketing has long been one of the most effective channels for engaging an audience, driving sales, increasing revenue, and strengthening customer relationships. However, even

8 Types of Email Content to Engage Your Audience (And Boost Your ROI!)
Email marketing is one of the most effective ways for eCommerce brands to connect with their audience, build relationships, and drive revenue. But let’s face

Winning BFCM: A 2024 Strategy for eCommerce Brands
Black Friday and Cyber Monday (BFCM) are the most critical events in the eCommerce calendar. With consumers eagerly awaiting massive discounts, businesses have a prime

Email Pop-Ups: Unlocking Their Power and Why They’re Essential
In the dynamic world of digital marketing, the quest for capturing and retaining audience attention is relentless. One tool that consistently proves its worth is

Using Artificial Intelligence in Email Marketing: How AI Can Help with Data Analysis and Creating Effective Campaigns
Artificial Intelligence (AI) has revolutionized various industries, and email marketing is no exception. By leveraging AI, marketers can analyze data more efficiently, understand their audience